Exponential increase in the adoption of Digital among the University, Schools, Playschool and EdTech companies is a huge disruptive force that is leading to Education organizations of tomorrow. Recent Covid lockdown has further prompted the educational institutes to adopt digital solutions. This in turn demands Education organizations to gear up to manage the Student experience effectively.
Become top choice institution for potential students by engaging them online through targeted messaging, engagement and interaction!How can my Institute reach the prospective students? To increase the level of connectivity and engagement, cost-effective measures can be borrowed from the digital marketing platform and be used to market your services. This is where we can offer help. While the world has already experienced the dawn of digital marketing, the education industry, too, has started to acknowledge this powerful approach. Grapevines have long been discarded, and it is no more advisable to cling to conventional approaches. We can help you streamline the communication, recruitment and enrollment process to bring forward an engagement with the right students at the right time through optimum channels using our digital marketing strategies.
Multiple assignments, 3 Universities & a chain of schools, relaunched a central university, coupled with founders from a strategic consulting background
Delivered 5,000+ education campaigns across programs including vernacular languages. We believe in researched-based innovation
Awarded “Deloitte Tech Fastest 50, India”, “Awarded Deloitte Fastest 500 Asia-Pac”, CIO & Goole Choice “Top 20 Digital Marketing Companies In India”
A Well-Planned Digital Strategy or a Conventional Approach? The thing about traditional or conventional marketing approaches is that they cater to the five senses of the market. However, with greater engagement comes deeper understanding and there is a clear need to address the sixth sense that the market carries.
Marketers must understand the ever-changing dynamics of the market and capitalize on the engagement for the “digitally influenced.” When it comes to choosing the next step in education, there are plenty of offerings to choose from. In such a situation, digital assumes an even more strategic role in reaching out to the prospective students and guiding them in their decision making process.
Education institutes today grow topline by connecting digitally with targeted students. Not only it is helping them improve their topline, it is also helping them address the issue of exponentially increasing marketing costs to retain their brand presence and enhance their Institute’s brand value.
HashTAGit has partnered with some leading education institutes such LCBS, Manipal University and Santosh University to drive business and communication digitally.
How to digitally guide a prospective student to choose your Services?
A quick checklist:
- Do you have a professional-looking website that can be easily found on the internet?
- Does your website provide easy access to all the information that the customer may want to know in a way they find intuitive and logical?
- What are people writing about you on review sites?
- Do you have testimonials from your happy customers?
- How do you ensure that your happy customers are highly loyal, and they act like your brand ambassadors by spreading a good word about you?
- How different is the perception about your services / practices as compared to your competitors’ services/practices?
- How are you differentiating the overall user-experience from competitors?
- Are you enhancing your reputation as an expert by building credibility, liking, and authority?
- How do you share information that is useful to your prospective customers – both parents and students?